Hi, I’m Gregory Bauwens, a Senior Product Designer at adidas. I drive both strategic vision and hands-on design execution, defining the roadmap and delivering the experiences that bring it to life.

Based out of Seattle, Washington Portland, Oregon. When I’m not designing, I enjoy throwing frisbee, drawing old paintings and appreciate a good UFO story.

Projects

adidas - Locker Room

Elevating a B2B global e-com experience by increasing usability as we scale to millions of users.

(coming soon)

Increasing user engagement by building confidence in automated drone flights.

(15 min read)

Completing the drone pilots end-to-end workflow by automating media management.

(10 min read)

Enabling insurance teams to close hail damage claims without leaving the office.

(15 min read)

Sneak peaks

Automatically pairing new hardware and data to BE systems and user accounts.

(2 min read)

Empowering Disney location scouts to collaborate in real-time with film directors.

(2 min read)

“Greg is a standout Product Designer known for his exceptional designs that are both user-centered and visually compelling. His talent for empowering teams, presenting through engaging storytelling, and being friendly and approachable makes him a pleasure to collaborate with. Greg's collaborative spirit and infectious enthusiasm make him an invaluable member to any team.”

Rachel Peittersen, Product Designer

“As lead designer on our core mobile product, Greg created a market-leading experience using his strong knowledge of design practice, principles and passion for delivering great experiences.”

- Leah Brady, Product Design Manager

“Greg is the epitome of user experience. His curiosity and genuine empathy allow him to discover the true needs of the user, both spoken and unspoken. He does all this while being an excellent team player.”

- Jonathan Natiuk, Product Designer

“Greg played a crucial role in helping our team improve usability testing. Under tight schedules, he wrote thorough tests and created interactive prototypes we used to conduct user research. When we did not have access to users, he would recruit from other departments within the company to the lab (that he created) to get feedback, iterate and improve the feature.”

- Jason Bourguignon, Design Manager